Real Estate Mystery Shopping

Mystery shopping is important in both falling and rising real estate markets

Real Estate Mystery Shopping

Real estate agents have faced a fluctuating Australian market of late, to put it mildly.

The recent downturn saw agencies cutting staff numbers, yet still they relied on solid process and fewer consultants being able to do more. Then we saw an upswing only to be followed by the impact of the Coronavirus.

Our experience and industry data from both the market peak and trough reveal some major failings by real estate consultants that may shock real estate agents.

Less than 50% of consultants ask for an appraisal.

Only around 50% of consultants follow up with their clients via a phone call by 5.00 pm the Monday after a Saturday open for inspection.

Real estate mystery shopping reviews all aspects of the sales process including the critical appraisals and follow up.

Our real estate clients have used our findings to review their sales process and re-train consultants to improve sales.

We have experience in improving customer experience in real estate through mystery shopping.

Reach out to us to get an edge on your competition and improve your sales results.

Get in touch with Prime Open to discuss how we can help your business

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We are an active member of the Mystery Shopping Professionals Association

We are an active member of the Mystery Shopping Professionals Association